Hi Y’all,

I’m Shauna - an Interdisciplinary Creative Director with an eye for the art in the everyday. Brand Specialist meets Stage Director, I blend my unique talents of strategy, storytelling, and creative direction to build brands, experiences, and narratives that feel coherent and meaningful from the inside out.

⇩

The Results

  • Turned Expertise into Influence

    Tailored storytelling that resonates across social to elevate the unique industry perspectives of KPMG executives.

  • Elevated a Historic Legacy Brand

    Activated and launched the new American Express Global Brand Strategy and Identity for Amex colleagues.

  • Set a New Standard in Creative Excellence

    Catalyzed brand design at American Express with a Look Book focused on innovative and flexible design solutions.

  • Crafted Winning Brand Strategies

    Mastered market challenges by developing strategic marketing playbooks driving excellence in brand representation.

Case Studies

About

My work lives at the intersection of strategy and creative, where ideas take shape as brands, stories and experiences that people can genuinely connect with. Whether launching a new initiative, evolving an established brand or bringing a complex vision to life, I help uncover the core idea and translate it into a cohesive system of narrative, identity and experience.

I’ve woven a career out of fusing insights and imagination with 20+ years of diverse experience spanning brand strategy, creative development, content, marketing, live events and theatre. That breadth allows me to move fluidly between big-picture thinking and creative direction, bringing together the right people, perspectives and disciplines to build work that feels connected at every touchpoint.

I thrive in collaborative environments where strategy, creativity and diverse perspectives come together. Whether leading multidisciplinary teams or partnering closely with clients, my role is to create the clarity, alignment and creative direction that allows great ideas to grow into meaningful work.

Learn more about me, explore a few case studies or drop me a note to see how we can collaborate together!

Let's Collaborate!